Facebook has recently made some changes to its branded content policies. Now, as per the latest changes, if you don’t have a verified Facebook page, you cannot post branded content as you used to do. The new changes are supposed to make ...

We keep hearing the bullish powers of social media and email marketing for shopping websites and e-commerce stores. However, recent data by SimilarWeb suggests that search still remains as the more dominant force in driving traffic to sh...

SEO is very important. We all know that. However, SEO is not everything (despite my constant nattering on about the subject!). Even if your website isn’t properly optimised for search engines, you can still get a lot of traffic from othe...

Surprise! I bet you weren’t expecting that, were you? But it is true. Snapchat is now receiving 8 billion video views on a daily basis — which is equal to what Facebook gets for Facebook videos.