Almost every business serious about its SEO, content marketing, and organic traffic and revenue conducts some sort of keyword research. However, the biggest problem with keyword research is that it yields pretty much the same keywords ev...

Google recently started rolling out the Helpful Content update. It was expected to make a big splash, but so far, the rollout has not led to big changes in search rankings. There is now a growing consensus that the Helpful Content update...

Google has recently updated the guidelines for Google Business Profiles. According to this update, duplicate content in posts published by Google Business Profiles will be treated as spam by Google. You can find this update in the conten...

On August 8, 2022, Google experienced a major outage that affected Google Search and Google Maps. The outage created problems for big publishers and small businesses alike by causing search ranking and indexing issues. According to Googl...