Just in time for the holidays. Google AdWords has decided to roll out Showcase Shopping ads to more countries, including the UK. If you can’t remember, Google tested Showcase Shopping ads last year, which produced some pretty impressive ...

How does Google determine which websites should appear in the search engine results pages and, more precisely, in the top 10 positions on Google’s 1st page? Truth be told, it has always been a bit of an enigma. We know that there are ove...

Still using guest blogging for building backlinks? Although some experts in the online marketing and SEO world now think that guest blogging isn’t an effective technique anymore, we like to believe otherwise. Guest blogging is still a va...

Google AdWords is an important part of any digital marketing strategy. It helps you drive targeted traffic to your website and, as you know, you cannot succeed in an online business unless you have a reasonable amount of traffic. Google ...