Microsoft recently announced a user-behaviour analytics tool that is free and GDPR compliant called Clarity. Clarity aims to provide relevant data and insights to webmasters and help them understand how visitors interact with their websi...

Search engine optimisation (SEO) is constantly evolving. However, many of the basics still remain the same. Small business owners may not have a big SEO team to help their sites rank higher in the SERPs, but by following the best SEO and...

Google BERT is on track to becoming a major part of the Google search engine ranking algorithm. It seems like as Google BERT grows in functionality, it may impact exact match keywords and devalue their importance. This concern was raised...

It is almost time. Black Friday and Cyber Monday are just around the corner, and these events bring hundreds of thousands of deals and discounts — new and old — all around the world. It is also an exciting time for content creators and b...