Algorithm changes are an integral part of Google and how it understands web pages and ranks them on the search engine results pages. Many algorithm updates come and go without much fuss, but every now and then, an algorithm change pops u...

Bounce rate is an important indicator of how good your website content is and what type of user experience website visitors get on your site. A high bounce rate may reflect problems with your site and can have a negative impact on its ra...

User Experience, or UX, has always been important, but it has become extremely crucial in today’s SEO world. Metrics such as bounce rate, time on page, and dwell time play a crucial role in helping search engines determine the search eng...

Almost all well-crafted pages (blog posts) on the web have two kinds of links: External links — links that direct users to another website on the internet. Internal links — links that redirect users to another page on the same website th...