There are multiple factors that come into play when Google determines how much weight a backlink is to be assigned. However, referral traffic is not one of those factors. This was confirmed by Google’s John Mueller when he was asked if t...

Bing has been testing its content submission API for a while; it was launched earlier this year. The API has finally come out of Beta and is not available to everyone. The Bing Content Submission API notifies Bing of any website changes ...

Website crawling is one of the first and most important things to take care of for SEO professionals and website owners. If your website is not crawlable for search engine crawlers, they won’t be able to find the pages and, therefore, wo...

Backlinks are an integral part of any search engine optimisation (SEO) campaign. It is believed that backlinks are in the top three most important search engine ranking factors for Google. However, acquiring high-quality backlinks and bu...