Subdomain or subdirectory? Which one is better for search engine rankings? More importantly, how does Google treat subdomains and subdirectories when it comes to ranking sites in the search engine results pages? This topic has been a mat...

The trend is shifting significantly from desktops to mobile and handheld devices. Smaller screens are no longer a hindrance, as people are getting more and more comfortable with them. They use their smartphones to surf the internet, stay...

Google is the biggest online search engine, and it has significantly changed the way we access content on the world wide web. In the past few years, Google has successfully improved the way we people discover text-based and video content...

Understanding anchor texts and how they work and affect search engine rankings can be slightly tricky. Some SEO professionals pay a lot of attention to anchor texts — way more than they really should. On the other hand, some SEO professi...