5 A/B Testing Tips for Facebook Ads Marketing
By now most marketers have understood the true power and potential of split testing or A/B testing. Failure isn’t a failure if you learn from it. And that’s exactly what you can achieve by A/B testing. This is all the more important in t...
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March 16, 2017
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The Rise of Online Marketing, and how it’s Killing Traditional Practices
Traditional Marketing – A Declining Power Once upon what seems like a very long time ago, prospective customers would look up your product or service in the yellow pages, miraculously remember your ridiculously expensive TV advert, or co...
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March 26, 2015
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