Google’s latest update, BERT, has made a big splash in the SEO world. Google BERT, combined with other machine learning and natural language processing techniques, helps Google better understand the context of a search query and the sear...

In 2018, 72 percent of successful and accomplished content marketers highlighted their content strategy as a key to their success. A solid content strategy is often the most important piece of the marketing puzzle for an online business ...

Algorithm changes are an integral part of Google and how it understands web pages and ranks them on the search engine results pages. Many algorithm updates come and go without much fuss, but every now and then, an algorithm change pops u...

Content is the lifeblood of any online business. However, regularly publishing new content is a challenging task. The biggest problem that many content marketers often face is finding relevant and audience-centric topics regularly. If yo...