Google’s SearchLiaison recently provided valuable clarification on the workings of the Helpful Content System, which assesses the quality of website content. This initiative is particularly relevant for publishers and SEO professio...

Content marketing is essential to any local business’s success. It is used to: Drive a consistent stream of relevant organic traffic, Create brand awareness, Establish brand authority, Generate highly-qualified leads, and Increase conver...

How do you make sure that each web page you publish on your local business website is perfectly optimized for organic traffic and sales? We’ve got you covered. Here is a 10-point local SEO content checklist that will help you increase tr...

How many pages should your website have? Is it better to have lots of (relatively) lower-quality pages, or is it better to have fewer but higher-quality pages? These are some of the questions that have been a matter of debate for a long ...