Following the (partial) success of Accelerated Mobile Pages (AMPs), Google is now taking further steps towards faster loading web pages and developing web standards that would allow non-AMP content to load almost instantly. Find out here...

Content marketing is king. If you want to get ahead of a competitor in the search engine results pages or grab a bigger market share, content marketing is the way through it. You can’t realistically expect to beat an established competit...

Nearly every company or online business has a blog nowadays. It is easy to see why. Content is the undisputed king, and even in this era of digital marketing where businesses are vying for attention of their potential customers and targe...

Content marketing has always been a very effective form of online marketing, acquiring traffic, creating brand awareness, and generating new leads. Online marketers have been using the idea of gated content for quite some time now — and ...