Most businesses now offer some sort of a free trial plan to users in order to generate more leads. There is so much competition online that without a free trial, it is hard to attract potential customers and convince them that you have g...

Last year, Google made it possible for users to send messages to businesses via Google My Business profiles. Google has now rolled out the same messaging capabilities to Google Maps. This means that users can now send messages to busines...

Google Ads has updated its workflow to let advertisers create goal-based campaigns. Previously, advertisers would create campaigns without specifying their business goals. With the new workflow, however, advertisers can first define thei...

Great website designs aren’t only eye candies. They play a crucial role in determining the overall success of your business — including total sales as well as search engine rankings. Excellent UX improves user engagement. These behavior ...