Google is updating its search rankings to elevate original news reports in the search engine results pages. After the update, original coverage of a topic, news, or event will likely be ranked higher and more prominently over follow-up a...

E-commerce is one of the fastest-growing aspects of the online marketing world. It gives an easy entry to smaller entrepreneurs and businessmen. However, the competition is getting tough, and you need every tool in the box to succeed. Fa...

‘Topic clusters’ isn’t exactly a new term in the world of SEO. However, very few SEO professionals and content marketers have truly mastered the concept.  In a world where readers are saturated with content and gaining higher search engi...

Traffic coming from mobile devices (smartphones and tablets) has been on the rise for the last few years. Some businesses even get more visitors from mobile devices than desktops. With more traffic comes more conversions, sales, and mone...