COVID-19 has changed the outlook for businesses, online marketing, advertising, and consumer behavior. However, contrary to common assumption, SEOs’ workload has actually increased during the COVID-19 period so far.  This information was...

As Covid-19 batters the UK economy, the question remains: what will this do to the property market and what adaptations do estate agencies need to thrive in “the new normal?” Data suggests a shift to digital marketing for estate agents a...

Although SEM and SEO are completely different areas of digital marketing, these two terms are often used interchangeably — which is incorrect. SEO or Search Engine Optimisation refers to optimising your site for higher rankings in the se...

In an awesome move, Bing has updated its backlink research tool with information on competitor data. For reference, Google does not give this information to its users. Google 0 – Bing 1 The new and improved backlink research tool b...