When we think of search engine optimisation or SEO, we often think about keyword integration and backlinks. All these things are important. There is no doubt about that. In fact, keyword optimisation and backlinks can be some of the most...

Google has been always notorious for not being very transparent in how its search engine algorithms work. But I think that trend is fast changing. Google is understanding that the search world has become too dynamic and volatile for the ...

Every content marketer and blog needs a proper content calendar because we all know how important it is to publish new content on a regular basis. If you are publishing new blog posts without a proper strategy or calendar then you are no...

We keep hearing the bullish powers of social media and email marketing for shopping websites and e-commerce stores. However, recent data by SimilarWeb suggests that search still remains as the more dominant force in driving traffic to sh...