SEO Blog

Ranking product pages can be a bit different than ranking long-form informative blog posts.  Not everyone finds instant success with ranking high-value product pages. In a recent SEO Office Hours session, a person who has been unsuccessf...

Are you thinking of changing your brand name and domain name?  There are many reasons why a business may want a rebrand. However, a rebrand — as exciting as it is — is full of pitfalls and potential issues one must avoid. One of the bigg...

You may have noticed that Google search crawlers do not index all the pages on your website. Moreover, you will notice that these pages are being discovered but not being crawled. You might think that there is something qualitatively wro...

Google Ads is an excellent way to drive traffic to your website, generate MQLs, and increase sales and revenue. However, Google Ads can also be a very expensive advertising channel if you do not know what you are doing. The basic idea is...