6 Content Marketing Principles
Content is king; it is the most important pillar of your online business and SEO strategy. However, web content only works when it is of exceptional quality. There are so many blog and publication websites that churn out thousands of new...
read moreGoogle promotes voice search with a microphone icon in Google search
In 2016, Google announced that approximately twenty percent of mobile queries were powered by voice search. It is estimated that by 2020, 50% of searches will be voice searches. Voice search is a growing trend; there is no doubt about th...
read more5 tips to help you optimise and refine your keyword list
A list of keywords is one of those documents that kickstart an online content and SEO journey. You cannot realistically develop and implement an effective content & SEO plan without a list of important keywords. There are many tools ...
read more5 lead generation and nurturing tips every ecommerce business owner should know
We have unfairly associated the word “lead generation” with B2B marketing. However, “lead generation” is a valid technique for businesses of all types and sizes. Every business needs some sort of qualified leads that they can pursue. The...
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