How Big Was Google’s June 2019 Core Update?
Google’s June 2019 core update is a big one, and the effects of that update were felt across the web by large and small websites alike. When Google announced the core update, it was mentioned that the update wouldn’t be a “big” one when ...
read moreHow psychology affects a website’s search engine rankings
When we talk about search engine optimisation (SEO), we usually focus on keywords, content, technical SEO factors, on-page optimisation, and backlinks. But SEO is much more than that. At its core, search engine optimisation is about prov...
read moreGoogle Trends in 2018: What did we learn this year?
2018 is over. The good news is that now we have some search engine data from this year that we can analyse, learn from it, and take those lessons into next year to further strengthen and optimise our SEO strategy. Google has recently rel...
read moreGoogle AdWords now forecasts reach and frequency for YouTube ads
A new tool has been added to Google AdWords that would allow online advertisers to forecast the reach and frequency of their YouTube ads. With the latest Google AdWords Reach Planner, advertisers will be able to build more effective medi...
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